Tuesday, February 16, 2016

FB GROUP VS PAGES

Essentially, Groups are more like a private club or networking group. Pages are meant to be promoting a certain product/service/brand/celebrity.
Here’s a table drew up that displays some of the differences:
 PageGroup
PurposeRepresent particular person or brandCollaborative environment for group of people
RestrictionsPublic or admin-onlyPublic, closed (visible but must request to be added) or secret (cannot be found by search or any other means)
Add peopleNo (can suggest page)Yes – only those who are Facebook friends of Group members
Facebook Notifications for fans/membersOnly if someone comments on/likes the post you have made or commented on.Default: FB notifications (and potentially email) for all new wall posts (by anyone) – can be changed.
Posting restrictionPosting can be restricted to Page admins only or open to everyonePosting can be restricted to Group admins only or open to everyone
WallYesYes
Post imagesYesYes
Comment/Liking abilityYesYes
Create eventsYesYes
Applications/tabsYesNo
Posts fed to newsfeedYesNo
PollsYesYes
Create shared docsNoYes
Group/Page email addressNoYes – this means the group members have access to a group email address that when used sends content directly to the Group wall.
ChatNoYes – through chat bar
View other fans/membersNoYes
AdvertisingYesYes – unless closed group
Vanity URLYes – you can chooseNo – though it is a logical URL determined by Group name. Eg. www.facebook.com/groups/groupname although sometimes it may have a string of numbers at the end.
Indexed by search enginesYesYes – but not if secret
NotesAnyone can search, find and join a Page unless it is set to admin-only. Admins have the ability to delete/ban people.Anyone who is a member can add another member. This can lead to groups getting out of control. However admins are able to delete/ban people from the group.

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